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Monday, March 20, 2017

Lymphoma Survivor: How Running a 1/2 Marathon is Helping Me Heal

training after chemotherapy, running after chemotherapy, survivorship, post cancer recovery, running after cancer, post cancer half marathon training,December 2013.
I hit enter.  Click.
And just like that I was registered for my first 1/2 marathon. 


What better way to lose the post baby weight than to register and run for a first half marathon? Let the training begin.
Post baby body:  Under construction. 

Then the cough came.
Then the shortness of breath.
Pair that with drenched night sweats and itchy legs.
Post baby body:  Put on pause. 
Half marathon:  Put on pause.
But life? 
There is no pause for that. 

January of 2014 is around the time cancer revealed it's ugly self to me.  The cancer that always seemed to belong to someone else, was now my burden to carry.   Cancer for a 31 year old, healthy mom of 2.

That was my new role.
New goal: survive.


I was a mom- I had two boys, three and three months.
I was a mom with everything to fight for.
I was a mom with cancer.

Tuesday, March 14, 2017

How I REALLY Grew a Successful Business- NO BS Beachbody Coaching

I am a busy woman.
teambeachbody coaching, teambeachbody income, beachbody coach earning
So are you.

So let's just cut to the chase.
I won't fluff it up.  I won't tell you all the sweet victories of my success without sharing the sacrifices.
Instead I will tell you this.

It was worth it.
It still is worth it.
It is work.
It is heart work.
It does require sacrifce.

And I find that the harder I work, the luckier I seem to get...

Monday, February 27, 2017

Every. Sweat. Matters. Photo Shoot: A Sneak Peek

This weekend I had the honor of hosting some amazing women for a morning of pampering, photography, laughter, storytelling, and purpose at our first exclusive Every. Sweat. Matters. photoshoot.  

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters

First a little background.  Every. Sweat. Matters. was the hashtag I used throughout my cancer treatments.  Inspired by the story of Stuart Scott, ESPN reporter and fellow fighter, I started sweating before and after chemo as a way of one-upping the whole cancer thing.  Without much thought, I started to share my workouts on social media.  And day by day, the #everysweatmatters started to impact others.  I started to see others sweating for something bigger.  I started to see the hashtag more and more, and I found it comforting, a God given gift of hope.
esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Co-Founder: Katy Ursta #ESM


3 years later, I still battle cancer, but I do it as a co-founder of ESM.  I am now over 2 years in remission from stage 4 hodgkin's lymphoma. So when I battle- I do it through fundraising. I do it through prayer.  I do it by spreading awareness. I do it by sweating for those who can't.  You see, #ESM has allowed the army to fundraise over $70,000 for cancer research.  #ESM has allowed our army to raise $10,000 for The Finley Project.
#ESM is no longer just "my" thing. And I assure you, we are just getting warmed up.

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Co-Founder:  Taylor Molitierno #FJM

The mission belongs to EVERYONE and ANYONE who carries the burden, and needs help with the load. ESM is about taking all the baggage you carry and dropping it at the gym.  It's about sweating for clarity, for confidence, for those who can't sweat.  There's an army of people who will help you carry whatever it is that you sweat for.

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Members of the ESM Army Who Share A Bigger Reason to Sweat

Why does this matter to me? Because once upon a time when I was too weak to sweat, you so kindly sweat for me.  

Along with the photography, we included a videographer to capture the morning as well as the stories of some of our army members.   A few of our army members will have stories featured on our website. The video will be our mission statement launching later this month.

Join the Army.
esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Morgan McLaughlin: ESM Army Member


esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Gina Caracci:  ESM Army Member 

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Kristin Carns:  ESM Army Member 

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters, sarcoma survivor
Christina Thomas: ESM Army Member 

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters
Laura Hart: ESM Army Member

Along with the coming website will be new products and more stories of hope, of sweat, or survival.  This is our little corner of mustard seed faith.  It's a place we gratefully and purposefully will share with others.

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters



With all transparency, I can tell you that #ESM is His work.   Through some of my darkest hours, I had this feeling in my heart of complete trust.  And to be honest, more than once I tried to drop the #ESM mission.  It scared me.  And every time.  Every time.  I was called back.  I think because I am simply the messenger now.  Every. Sweat. Matters. is so much more than the hashtag it was a couple of years ago.  It's become a movement.

And every once in awhile, movement, sweat, is all that we can do.

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters

With mustard seed faith, we believe firmly in our mission.  We believe every sweat matters. We believe sweat is more than calories burned.  It's about confidence and clarity that can be gained. 

With the business growing, impacting more people and encouraging others to find a bigger reason to sweat, we  continue to ground ourselves on this simple idea:  We will ALWAYS give 50% profits back to charity. ALWAYS.  

Because giving back is just our jam. 


For more on our story, head over to Every. Sweat. Matters.

esm, katy ursta, taylor molitierno, every sweat matters, beachbody coach and every sweat matters



















Contact CEOs:
Taylor Molitierno
Katy Ursta 
www.everysweatmatters.com

Luke 17:6

Friday, February 24, 2017

COACH SPOTLIGHT SERIES: LANELLE VANCE

I am so excited to announce the coach spotlight this week as an up and coming coach in my organization. From the beginning she stood out as someone INSPIRED to do MORE. Not only is she leading challengers to amazing fitness results, she's always sweating for something bigger!

Lanelle Vance has been a Beachbody Coach for 5 months and is already a weekly appearance on the leader boards! I was so curious to see what she was doing behind the scenes to grow her business.  Turns out, she's doing a lot of talking!  Check out what she's doing to put her business on the map and what this business has given her!

Lanelle, can you share a little about your life outside of being a coach? What are some of your business highlights and accomplishments that you are proud of!

I graduated from Nursing school in 1997, and worked as a nurse in a few different settings for 10 years. I am from Michigan. I worked in Hospice care, school nursing, cardiac care, and as a Bone Marrow Transplant Coordinator at Cincinnati Children's Hospital. I went on bed rest with my first daughter and decided to stay home. She came 5 weeks early and I knew I couldn't leave her. Now 8 years later, I now have 2 girls, 8 and almost 6. I haven't gone back to work, but I work part time as a bookkeeper for my husbands dental office. I love to play tennis, read, spend time with my family, and serve God.


Every coach has a story to tell! Can you share with the team a little about how you became a coach? What drew you to the opportunity?


I started as a challenger in August 2016. I wanted to lose some weight and get stronger to prevent injuries on the tennis court. I also wanted to prevent or delay any onset of Type II diabetes. My Mom suffers from it, and all 3 of my older sisters are pre diabetic, or on medication. I had noticed it was getting way more difficult to lose weight, and I wasn't changing anything but was actually gaining. I knew things needed to change. The accountability/challenge group was a game changer for me. I am a rule follower and if someone told me to check in that's what I did. Having all the support made things so much easier. I saw great results my first month and just kept on going. After 3 rounds of 21 day fix my coach asked if I would like to look into coaching or at least get the discount if I was going to stick with shakeology. I went back and forth about what I should do. I was intrigued. Then it all hit me. This was a way for me to help people. I was missing that in my life not going back to work as a nurse. I could help people improve their health, but not have to work weekends and holidays.


What personal development are you currently reading?

Present over Perfect and Miracle Morning


Can you share a little about the challenge groups you run? How do you help your challengers achieve results? Is there anything you do that's a bit different than a standard challenge group?
We run our challenge groups as a team with a few coaches. I try to message and respond in the group a lot. I also check in frequently. I see a lot of my challengers at the tennis club. There a lot of women who see what a transformation I have had and have wanted to join in. It's great to see people have results in person. I am much better 1:1 with people. I ask people to coffee, or just talk to them at the club.


If you could select a motivational quote that inspires you and truly reveals your coaching style what would it be? 


"I am a little pencil in the hands of a writing God who is sending a love letter to the world" Mother Theresa


What accomplishments are you most proud of thus far? 

My first challenger has lost 35lbs. Her cholesterol and many other numbers have improved tremendously and she feels so much better. I have helped my husband loose 25lbs. He had back surgery 2 years ago, and really has had a hard time getting the weight off from being unable to work out for so long. We have become so much closer, and have felt our marriage is stronger because of this opportunity.




Let's talk goals! Each month we set personal goals for ourselves that are slightly outside the comfort zone and challenge us! What's a business goal you've set for yourself this month? What tips do you have for coaches about goal setting? *


I went pretty big this month! My goal is SC 20, Emerald, and helping 12 people. I feel like we have to focus on the people not the numbers. The actions you do to get to your goal is what matters, and then following through. I feel this is different for everyone. You have to be examine your strengths and go with what works for you. Just like with your food and your workout...everyday is a new day. Don't beat yourself up over what happened yesterday. Start fresh and go after it!


On the KB we talk a lot about having a WHY that pulls you towards your vision of success. WHY do you coach? What's driving you forward? 


I coach because I want to help people. I understand that we share an opportunity for people to loose weight, get healthy, and strong. But it goes so much deeper than that. We can help change people's lives! I have missed this since I left nursing. I also feel an obligation to share this with people. If my coach Laura Hart had not shared her story on Facebook, I would not be where I am today. I am so grateful for that, and I feel like I want to be that person for others.

Just for fun, if you could go back to your first week or month as a coach, what would you tell yourself??? OR what mistake did you make then that you can laugh about now.

I wish I would have shared my story sooner....I was so nervous to put it out there.


Thank you so much Lanelle for your incredible story and amazing work! You are truly making an impact!

To reach out to Lanelle Vance, click here!